pages 5 Digital Market

Digital Market

Question 1

a) What experiences have you had with shopping online?

Based on my experience, I have never bought a pair of shoes by shopping online. On that time, I remember I bought a red-coloured casual shoes are worth the price.

b) Describe a good experience.

 Online shopping based on my experience, it has a nice variety of things that you never saw before this. Via online shopping, I found it to be easier, faster and very futuristic.

c) What did you like about the online store you used?

What I love about the online store is the first in this delivery. This is because, delivery to the house is free. Then, transmission also went through a very fast. It is very save a time. You just have to wait in the house without having to out to get it. Secondly, what I like is the quality of the goods that are available in online shopping .The quality is very satisfying.

d) Describe a bad experience based on my experience, what is bad about it is in terms of technical errors during the reception. Sometimes goods, goods that we want do not exactly conform to what we want it. For example through my experience at the time, I get a little colour shoes are not the same with what I ordered through online shopping online .That is weakness than we buy in the real store shoes .At the real shoes store, we can ensure the goods thing exactly we wanted.

e) What problems did you have with the online store?

What is the problem when I make an online shopping is difficult for me to identify a specific size. I am scared goods the ordered goods will not fit with my body though it did give us size .I am more comfortable if you can try on the item itself.

f) What features make an online store more appealing?

For me, what could be more exciting online store is in terms is how to show an advertisement. Besides that, in terms of online grooming store. Next in terms of promotion and the benefits of the goods.

g) What features make an online store less appealing?

In my opinion, what makes an online store less interesting is how the online store that advertised. An online store would look bad if not have a suitable background. Interesting backgrounds are also very important in online store. The online promotion and offer also important if you want to run an online store visited many customers. Besides that, the goods offered must also follow the tastes consumers and over time.

h) Should we expect to see the prices of goods and services rise or fall due to the migration of consumers online?

In my opinion, such things should not happen because of the migration of users to online shopping. This is because, there are still many users who still make regular purchases through to shop. We can expect the price of an item will go up if more than half of consumers have migrated to online shopping.

Question 2

a)    The dispersion of prices (that is, the spread between the lowest and highest price for a particular product) will narrow.

Particular Products prices will narrow as there brand awareness grows. Have a many same products but not always a good substitute due to the fact that they may not be available across the same time.

b) The importance of brand names will decrease.

In my opinion brand names will always be important. We will always know that certain brands make higher quality products compared to others. The brands that have a strong name, famous and have a good quality always get an attention among a consumer. This brand will always get a consumer trust.

       c) Price competition will make all products cheaper.

As more companies will have the same product price competition will make products cheaper as companies will want to move their stock. With more companies having this stock on hand they will also look to the suppliers to cut cost to try and keep competitive.

d) Digital markets will become dominated by a handful of mega-sites, like Amazon.com.

This could be happen if the consumer keeping with stay at the website that they know and trust. But most people now, know how to find the other small sites that offer the cheaper price.

e) How do you think the balance of power between buyer’s and seller’s will change?

Buyers will have power better than sellers. Buyers know what the product they want to buy and they will keep looking find the good price that available with the product. Sellers will always try to make a good profit with sell their product for a larger price.

f) Prices are clustered online.

I totally agree,

g) Online prices are elastic. ( i.e. immune to change up and down with demand)

Prices online are immune and hard to change. Price elasticity shows the relationship between demand and supply quantities and how they can change the price in the market.

f) Online prices are generally transparent (the extent to which prices for a given product or service are known by buyers in the marketplace.).

Online prices are transparent as any given time anyone can get online and access the information they need.

Question 3

a) What types of m-commerce services does your cell phone provider offer?

My sell phone provider by offer the network and provides me with games and entertainment, banking and mobile bill payment.

b) Which of these services do you use?

I usually use the games and entertainment online.

c) What types of transactions do you perform through your cell phone or other wireless device?

I use the Google app store to purchase games and application.

d) What types of transactions would you like to perform, but are currently unable to?

I would like to use my cell phone to do online business. It’s because many people today use the smartphones to purchase anything.

e) What is your opinion of wireless advertising/mobile marketing?

In my opinion, mobile marketing is the good type of business. This is because it’s easy to purchase by everyone whenever they have the internet services.

References:stewydp.wordpress.com